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THE HAWKEYE SERIES, PART 1: OUR INTERN'S RESPECT FOR ACTOR ALAN ALDA LEADS TO INTERESTING THOUGHTS ON THE POWER OF STORYTELLING

Through the M*A*S*H rabbit hole – Why stories matter

I never sought to be a writer. I wanted to be an aeronautical engineer. A pilot, a forensic anthropologist like Bones, or an investigator like Thomas Magnum and Jane Rizzoli. It wasn’t until Larry Gelbart and Alan Alda began leading me down M*A*S*H’s rabbit holes that a light flickered on.…

A heart and a head for higher ed

Creative agencies tend to have a specialized area that serves as the foundation for much of their work. That niche may be furniture or fashion or food. For Tigermoth, it’s higher education — and we fully intend to build on our background by working closely with nonprofits that mean a…

HUGE THANKS TO EVERYONE WHO HAS SUPPORTED US IN THE LAUNCH OF TIGERMOTH CREATIVE!

Celebrating the emergence of Tigermoth: The TMC launch party!

With a packed room of about 250, the Tigermoth launch event buzzed with energy, gratitude and the excitement of what’s to come for our team and for our future clients. From the Tigermoth cocktail to the Peppermoon apps to John Salmon’s musical accompaniment, it was great to see our guests…

North Carolina craftsman Ian Balding, Surfboard Shaper

It’s a good day at Tigermoth, especially for Dave Wilson. Dave is editing footage and storyboarding a piece on surfboard shaper Ian Balding. How did Dave discover Ian and his work? He was visiting a friend at Hyco Lake, North Carolina, when something caught his eye. “A beautiful paddleboard was…

The powerful allure of storytelling

Marketing and communication today offer a lot of impressive tools and fancy bells and whistles. The ability to target your audience with amazing precision. The opportunity to converse directly with your customers, your donors, and those you might not otherwise be able to reach – thanks to social media. Whether or not…

WALNUT-BACKED BOOKMARKS AND LETTERPRESS BUSINESS CARDS — BEHIND THE SCENES FOR THE PRINTING OF OUR BRAND MATERIALS

Creating a lasting impression

The rhythmic breathing of the Heidelberg. The anticipation as the ink rolls on the paper. The press closing with authority to make a gorgeous impression — not only on the paper, but on the Tigermoth team. Recently, Dave, Chris, Lyda and Andrea spent the day at Alan Henderson Studio in…